Description :

Develop a big data strategy for a small business use big data to develop new offerings products and services turn your data into insights transform your business model and make better business decisions. Big data increasingly everything you do leaves a digital trace or data which you and others can use and analyse the phrase big data refers to that data being collected and the ability to make use of it. Capitalise on big data to add value to your small business written by bestselling author and big data expert bernard marr big data for small business for dummies helps you understand what big data actually is and how you can analyse and use it to improve your business free of confusing jargon and complemented with lots of step by step guidance and helpful advice it quickly and painlessly . Book description capitalise on big data to add value to your small business written by bestselling author and big data expert bernard marr big data for small business for dummies helps you understand what big data actually is and how you can analyse and use it to improve your business free of confusing jargon and complemented with lots of step by step guidance and helpful advice it . Written by bestselling author and big data expert bernard marr big data for small business for dummies helps you understand what big data actually is and how you can analyse and use it to improve